You want the right people to find you, love what they see, and remember you.
I'm Emily, the designer and creative director behind The Happy Ginger Co. I create strategic, personality-filled websites and visual brands for creative businesses that refuse to choose between looking beautiful and working hard.
From Showit website templates to custom website and brand design, my work helps creative entrepreneurs turn their ideas, expertise, and aesthetic into an online presence that feels unmistakably like them—and gives their business room to grow.
the ginger behind the co.
counselors - wedding & event planners - game designers - chefs & bakers - counselors - wedding & event planners - game designers - chefs & bakers - counselors - wedding & event planners - game designers - chefs & bakers
stationers - authors - copywriters - influencers & bloggers - stationers - authors - copywriters - influencers & bloggers - stationers - authors - copywriters - influencers & bloggers
holiday decorators - musicians - interior designers - podcasters - holiday decorators - musicians - interior designers - podcasters - holiday decorators - musicians - interior designers - podcasters
surface pattern designers - artists - travel planners - calligraphers - surface pattern designers - artists - travel planners - calligraphers - surface pattern designers - artists - travel planners - calligraphers
A gorgeous website is a wonderful place to start.
But your website also needs to help people understand what you do, trust that you're the right person to do it, discover your work, and take the next step.
That's why my approach combines visual storytelling with practical website strategy. I think about the whole experience: what your visitors see, what they need to know, what questions they might have, and where you want them to go next.
The result is design that isn't just pretty for pretty's sake. It's intentional, useful, memorable, and built around the goals of your business.
I've been working in design and the creative arts for more than a decade, building brands and digital experiences that bridge the gap between a business's real-world personality and its online presence. I'm a creative director, graphic designer, and visual artist with a particular love for translating big ideas into visual systems that people can actually experience.
Every project has taught me the same thing: Your website should sound like you, look like you, and work for you.
Because I believe a successful business shouldn't be boring. You shouldn't have to flatten your personality to look professional. You shouldn't have to sacrifice good design because you're watching your budget. And you shouldn't need to become a web designer just to have a website you're proud to send people to.
That's why I created The Happy Ginger Co.'s Showit website templates: professionally designed, strategically structured websites that give creative business owners a head start without forcing them into a cookie-cutter online presence.
And when you need something completely custom, I offer website and brand design that digs even deeper into your story, strategy, and visual identity.
Whether you're looking for a Showit website template you can customize yourself, help turning a template into something completely your own, or a fully custom brand and website, I'm here to help.
Your business can be strategic and successful without losing its spark. And honestly? I think it should be.
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